What to include on your shop profile (and what to skip)
What to include on your shop profile (and what to skip)
Your shop profile is the first thing a customer reads when they find you on Vyete. Before they look at a single product, they are reading your description, checking your hours, and deciding whether your shop feels legitimate.
A well-built profile does most of your selling before a customer clicks anything.
What actually matters
Your logo or cover photo. Customers associate a face with a name. If you do not have a logo, a clean photo of your storefront or your products works. Avoid blurry images or screenshots — this is the image customers will share when they tell a friend about your shop.
Your description. Keep it to two or three sentences. Say what you sell, who you sell to, and what makes your shop worth visiting. Do not list your entire product range here — that is what your catalogue is for.
Business hours. Set these accurately for each day of the week. Vyete shows customers whether you are open or closed in real time. If your hours are wrong and someone visits when you are closed, that is a lost customer and a bad first impression.
Your location. Customers nearby are more likely to visit if they can see exactly where you are. Add your full street address. If you are in a market or a building with multiple units, include that detail in the address or your description.
Categories. Choose two or three that genuinely describe your shop. Categories are how customers find you when they search — picking something too broad or too niche works against you.
What to skip
Do not write a long backstory. Customers want to know what you sell and whether you are worth their time, not the full history of how you started. Save the story for social media.
Do not leave placeholder text. A description that says "We sell quality products" tells a customer nothing. Blank fields look like an abandoned shop.
Do not worry about making it perfect before you publish. A complete, honest profile that you update over time is more effective than a polished profile you spend three weeks writing before going live.