A Shop on this platform is a digital storefront that enables businesses, creators, or service providers to sell products or services directly within a social, brand-owned environment. Unlike traditional e-commerce, Shops are embedded into a social platform designed for engagement, loyalty, and community, blending commerce with content.
Each Shop is your centralized commerce hub for listing products or services, taking orders, and managing them end to end, whether you're selling merchandise, offering digital downloads, or booking appointments. Payment for an order is settled directly between you and the customer, however you already accept it.
Key features include:
- Product or service catalog management
- Order management from request to fulfillment
- Custom branding and customer messaging
- Analytics for sales, traffic, and engagement
- Integration with brand content, campaigns, and customer experiences